Resources | PCO Vendor Collective

Getting Plugged In: A Pest Control Owner’s Guide to the Industry Behind the Industry

Written by Coalmarch Marketing | Aug 3, 2026, 4:41:39 PM

Pest control is one of the most connected industries in home services. Owners share numbers openly. They call each other before making big decisions. They show up at events not just to sell but to learn. It’s a culture built on the idea that a stronger industry lifts every operator in it.

But if you’re new to the business, or you’ve been heads-down running your company for a decade, that whole layer of the industry can be invisible. You know your P&L, your routes, and your team. You may not know where the real learning happens, or who to call when you’re trying to decide whether to open a second branch, sell to private equity, or fix a broken sales process.

This is a starter map. As the PCO Vendor Collective, we work with pest control owners every day, and these are the associations, peer groups, events, and outlets we point people to when they ask where to plug in.

How to Get Involved With NPMA

Most owners know NPMA exists. Fewer know how to plug in beyond paying dues. Membership alone gets you a directory listing and vendor discounts. Involvement is where the real value shows up, and it comes in three flavors depending on how much of your time you’re willing to give.

Show up at the events

The events are where the industry actually meets, decides, and plans. The ones worth knowing:

  • PestWorld: the flagship. Four days of education, an enormous exhibit hall, and the entire industry in one building. You’ll learn all you need to know about where to get involved if you get to PestWorld. The Collective will be there in full, and we’d love to be a resource if you’re going.
  • NPMA Academy: smaller, team-based, and built for networking. A great first event if PestWorld feels too big.

“You must go at least once. I’ve never felt more connected to the industry than when I stepped through the doors of Academy after my first year. Now I’m on year 7. I keep coming back!”
- Mark Calciano, Coalmarch Marketing on NPMA Academy

  • Legislative Day: the industry’s advocacy push in Washington, D.C. Worth going once even if you never plan to be a policy person. It changes how you think about the business.
  • NPMA Women’s Forum: run through PWIPM (Professional Women in Pest Management), and a must-attend for any woman owner in pest control. Women are still the minority in this industry. When NPMA added the Women’s Forum a few years ago, it was the single best thing they could have done to bring the industry together.

Join a Hive

Hives are NPMA’s peer networking program, and one of the most useful benefits nobody talks about. NPMA handpicks a group of 5 to 7 members based on your goals and stage, then you meet on Zoom for 30 minutes a week, same time every week, for up to nine weeks. Each week one member brings a topic they’re working through and the group weighs in. It’s low-friction, free with membership, and one of the fastest ways to build a real peer network without leaving your office. Applications open a few times a year at npmapestworld.org under Engage → Leadership Programs → Hives.

Apply for the Executive Leadership Program (ELP)

The ELP is NPMA’s two-year leadership pipeline. Each cohort is capped at ten people, so it’s competitive, but the return is real: NPMA funds your travel and registration to major meetings, pairs you with a mentor, and puts you in monthly calls with other participants and NPMA leaders. It’s built for the operator who wants to serve on committees, eventually sit on the board, and help shape where the industry goes. Applications open in the fall each year and close in mid-November.

Other Events Worth Knowing

NPMA isn’t the only game in town. A couple of the best events happen through your CRM, where you’re comparing notes with owners running the exact same software you do. That kind of learning (what they’ve automated, what they’ve integrated, what workflows they’ve optimized) is different from what you get at a general conference. Worth adding to your calendar:

  • FieldRoutes Ignite & WorkWave AMPLIFY: The powerhouse CRM’s annual customer conference. If you run FieldRoutes or PestPac, this is where you find out what other companies are doing with it and get more out of what you already pay for.
  • PMP Industry Insiders Conference: two-plus days from the podcast and peer group team above. December 15 to 16, 2026 in Raleigh, North Carolina, with an optional Triangle Home Services tour to see boots on the ground look at a successful operation. Aimed at growth-minded pest control owners looking for take-home ideas.

Your State Association Is the Next Step (or the First Step)

Almost every state has a pest management association. Some are large and well-funded. Some are volunteer-run. All of them are worth a look.

When you join a state association, in most states you’re also joining NPMA automatically. It’s the best two-for-one in the industry. The regulatory education is state-specific, so if you’re trying to figure out how a new rule affects your applicator licenses or fumigation work, this is where that conversation happens.

State events are smaller, cheaper, and closer to home. If PestWorld feels like drinking from a fire hose, your state’s winter conference is a much easier place to start meeting people. You can find your state association on npmapestworld.org under Association Partners.

Peer Groups: Where the Real Conversations Happen

Trade associations get you the events and the credentials. Peer groups get you the honest conversations.

Peer groups are small, usually invite-only communities of non-competing owners who meet regularly to share what’s actually working. Members open their books, admit what’s broken, and get real feedback from people who understand the business. There’s no polish. That’s the point.

A few worth knowing about in pest control:

  • Associated Pest Services: a long-standing group of family-owned firms that share IPM techniques, benchmarks, and best practices. Members largely don’t compete geographically, which is what makes the open sharing possible.
  • PMP Mastermind Consortium: meets in person twice a year with monthly Zoom check-ins in between. Focused on best practices, HR, leadership, and shared KPI accountability.
  • PMP Industry Insiders Peer Groups: 8 to 10 non-competing owners per group, meeting twice a year in person and staying connected in between via videoconference and project management software. Structured to tackle real business decisions like pricing, hiring, ops, and profit leaks. Founded by Dan Gordon and Donnie Shelton, who also host the PMP Industry Insiders podcast.
  • The U Group: non-competing PMPs who meet twice a year to work through what’s working and what isn’t.

Getting into a peer group usually happens through a referral. Ask around at your state association or at PestWorld. If you’ve been in the industry a few years and you’re actively growing, you’ll find a home.

Podcasts Worth Adding to Your Rotation

If you’re not ready to travel or spend on a mastermind yet, podcasts are the fastest way to start absorbing industry knowledge. Three worth adding to your commute:

  • PMP Industry Insiders: weekly interviews with owners and industry leaders on pricing, M&A, benchmarks, leadership, and marketing. Hosted by Dan Gordon and Donnie Shelton, who also run the peer groups mentioned above.
  • Bug Bux Podcast: hosted by Allan Draper, an entrepreneur who has built pest control companies from zero to multi-million-dollar operations. Focuses on pricing, P&L breakdowns, team building, vendor relationships, and the mindset side of running a business.
  • Pest Control Millionaire: hosted by Jonas Olson, CEO of a pest control company he scaled past $10M. Interview-driven, aimed at owners actively trying to grow.

The Trade Press You Should Actually Read

Two publications drive the industry news cycle. Both are worth an email subscription:

  • Pest Control Technology (PCT): the most visible media brand in pest control. PCT publishes the widely-referenced PCT Top 100 rankings each spring, along with business insights, technology coverage, and product news.
  • Pest Management Professional (PMP) Magazine: a technical authority in the industry with strong operational and business coverage. Their website features breaking news, webinars, and product launch coverage.

Both are active on LinkedIn, and both cover Collective member news regularly. Get on the e-newsletter lists first. Print subscriptions are worth it once you’re used to the pace of the industry news cycle.

Get Involved With Your Vendors

You spend real money every month with a set of vendors: your CRM, your marketing agency, your bookkeeper, your review platform. Most of them have formal channels for customers who want to shape what gets built next, and almost none of them get enough good input. If you’re a thoughtful operator with real numbers behind your opinions, you’re the kind of customer they need to hear from.

A few ways it shows up:

  • Customer Advisory Boards (or Councils): small groups of customers who meet a few times a year to weigh in on roadmap, pricing, and strategy. Usually invite-based, but most vendors will consider anyone who asks.
  • Beta programs and early access: new features and products before they hit general release. You get to shape them and you get the head start on using them.
  • Steering committees: for larger initiatives (a new module, a partner integration), vendors convene working groups of customers. If you have a strong opinion on where the tools should go, this is where it goes.
  • Customer speaking spots: vendor conferences all need customer voices on stage. If you have a growth story, a hiring story, or an operational win, they want you.
  • Regular product feedback: even without a formal seat, most vendors have product managers willing to take a 30-minute call. Ask your account rep who owns the roadmap and reach out.

How to get in: ask. Tell your account rep or customer success manager that you want to be part of shaping what they build next. Show up when they invite you. Give real answers, not the ones you think they want to hear.

The industry moves in the direction its customers push it. The tools you’ll use in five years will be shaped by the operators engaged with vendors today. Might as well be you.

How to Actually Start

If this is your first pass at getting involved, here’s a simple sequence:

  1. Join your state association this month. In most states it gets you NPMA at the same time.
  2. Apply for the next NPMA Hive cohort. Free with membership, 30 minutes a week, and one of the fastest ways to build a peer network.
  3. Register for the next event within driving distance: your state conference, a regional expo, or Academy.
  4. Subscribe to PCT and PMP e-newsletters. Pick one of the podcasts above for your commute.
  5. Plan on PestWorld 2026 in Grapevine, Texas. Book the hotel early; the Gaylord Texan sells out.
  6. Once you’ve been to a few events, start asking around about peer groups. Referrals happen at bar-height tables, not on websites.

You don’t have to do all of it at once. You just have to start.

Why We’re Sharing This

The pest control industry is generous with newcomers. It always has been. The five of us in the PCO Vendor Collective (Coalmarch Marketing, Applause Technology, A.R.M. Solutions, PCO Bookkeepers & M&A Specialists, and Voice for Pest) each got our start because someone in the industry answered a question we didn’t know we were supposed to ask. This guide is our version of returning the favor.

If you want to talk through any of it, find us at PestWorld or send one of us a note. We’re easy to reach.